Chris Jones
CEO
Chris Jones is CEO of True North Mergers & Acquisitions (TNMA), leading the firm's advisory team following his promotion from President in 2024. He has extensive experience on both sell-side and buy-side transactions across hundreds of deals, including consumer and industrial products, contract manufacturing, outdoor products, e-commerce, digital marketing, distribution, B2B services, IT and managed services, health care, and SaaS.
Before his tenure at Sunbelt Business Advisors, Chris worked in strategic transactions for a Fortune 200 private company. He is regularly invited to speak at national conferences hosted by the International Business Brokers Association (IBBA), where his team has been recognized with the IBBA Top Team Deal Maker of the Year Award, the IBBA Top Team Global Producer of the Year Award, and the IBBA Team Deal of the Year Award.


